She Builds Differently

A bi-weekly(ish) letter for women who are done performing business the “right” way.

Ready to build your business in a way that actually feels like you? Join the quiet rebellion against outdated rules, burnout culture, and doing things just because someone said you should.

She Builds Differently is a quiet, thoughtful space in your inbox for this exact season.

Inside each letter, I share a grounded perspective on building a business that fits your life — not the other way around. You’ll find:

  • Mindset shifts rooted in behavioural psychology

  • Practical business and marketing insights

  • Honest reflections from the messy middle of entrepreneurship

Always supportive. Never pushy. Designed to help you slow down, hear yourself think, and move forward with intention.

This isn’t about doing more or keeping up. It’s about doing what matters — differently.

She Builds Differently is the thoughtful space your inbox is craving if you:

  • Can feel a shift in your business, and you’re choosing to follow it instead of ignore it

  • Are craving clarity, ease, or confidence in your next steps

  • Feel tired of hustle-driven advice and want a business that grows on your terms

  • Want thoughtful guidance that supports your pace, not pressures it

I created She Builds Differently as the kind of support I wish I had earlier in my own journey — calm, clear, and rooted in trust.

Hi, I’m Tania

A business and marketing coach, brand photographer, and former corporate marketer with 15+ years of experience helping women build brands that feel aligned, confident, and sustainable. I bring together strategy, psychology-informed insight, and real-world experience to support women navigating growth, transitions, and big decisions in business.

 Ready for guidance that supports your growth, not your overwhelm?